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The Black Foxes

We control our own narratives.
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The Black Foxes Present: Industry Talks

September 11, 2020

Marty organized this opportunity to chat with a few industry leaders about issues affecting BIPOC members of the cycling community. We could have gone on for hours talking with these three about everything from how they’re working towards creating anti-racist culture in their companies, to if they’re having these conversations in their own personal lives. Most of the questions were submitted from members of the community via instagram. Thank you all for your contributions.

A few of the foxes will be on IG live next Thursday, September 17th, (time TBD) to talk give the greater community an opportunity to debrief after watching this video. We look forward to discussing it with you!

In this video. The Black Foxes (Marty, Will, Shequaya, Jalen, & Ayesha) are in conversation with:

Kate Powlison | Road Brand Manager, SRAM LLC

Kate has been the road Brand Manager at SRAM since 2015. Before that, she spent 8 years at US-based bike advocacy organization PeopleForBikes. She lives in Colorado and is a big fan of: good maps, rescue dogs, and doing anything on a bike that makes me giggle.

Brook Hopper | Global Marketing Manager, Liv Cycling

Brook (she/her/hers) is the Global Marketing Manager for Liv Cycling, overseeing all aspects of marketing including brand marketing, sports marketing and communications with a team of four exceptional women. Brook manages Liv’s partnership with WorldTour team CCC-Liv, as well as Liv Racing, comprised of 17 pro women riders from around the world spanning cycling disciplines from triathlon and road to XC and enduro. A former XC racer herself, Brook has been in the outdoor industry for 20 years and is a passionate defender of justice, equity, diversity and inclusion, drawing inspiration from her daughter in her efforts to fight for a better and more equitable world. Brook lives in Ventura, California with her family and is committed to helping Liv Cycling achieve its mission to get more women on bikes.

Brad Sheehan | CEO + Designer, Velocio

Prior to cofounding Velocio, Brad was the founder and designer at small graphic design firm for ~14 years, with clients in the cycling & outdoor industries. Brad has been involved in cycling, primarily from a racing background, for ~25 years, including managing and riding for an elite amateur cat 1 program in New England, promoting several regional level events and racing regionally and at select national level events. He lives in Bow, NH with wife Zoe, and two boys Liam (9) & Miles (5).

Links from mentions during the talk:

  1. Taishya Adams

  2. Blackstone Bikes

  3. Colorado Outdoor Education Center

  4. 8 Forms of Capital

  5. BLC

  6. MFF

In Interview Tags Marty, Industry, Industry Talks, Interview, Youtube, Video
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